The MSc in Marketing is an intellectually challenging programme that equips students with the necessary knowledge of the key concepts, tools and techniques of marketing. The emphasis of the programme is on developing students' ability to apply this knowledge effectively and on producing marketing professionals who can add value to their organizations through their ability to solve marketing problems and make informed decisions in complex and dynamic markets.
Entry normally requires a relevant undergraduate degree; or passes in Marketing and two other core courses.
Passes are required in five core and four elective courses.
Marketing specialist elective courses
- Marketing Channels
- Principles of Retailing
- Quantitative Methods
- Research Methods for Business and Management
- Sales Force Management
- Services Marketing
Exemptions from specific core courses may be granted to holders of recognized academic or professional qualifications if they are of degree level and if they have been obtained by examination. Exemptions will be awarded if holders of approved qualifications can provide evidence of comparability of course content. There is no provision for exemptions from elective courses.
Typically, a maximum of one exemption is granted for an undergraduate degree majoring in a subject relevant to one of courses; for example, a bachelor's degree in Marketing may lead to an exemption from the Marketing course. Professional qualifications, obtained by examination within 5 years of application, may also lead to exemptions. For example, students who hold the CIM Professional Diploma may be awarded a credit transfer for the core Marketing course.
Eligibility for exemption is based on academic achievement only, not on work experience. If you wish to apply for an exemption you should complete the Exemption Application form and send it with supporting documentation and required fee to Edinburgh Business School, the sole authority on this matter.
For further information on exemptions please see following link http://www.ebsglobal.net/documents/exemptions.pdf
Examination sessions, known as diets, are held in all exam centres for all courses in June and December each year. Minor exam sessions are held in March and August in selected locations for selected courses. A full examination timetable is available on the EBS Student Services website.
Each exam is a 3 hour written exam per course. All questions are compulsory: you do not have a choice. Exam scripts are marked by EBS Faculty and are rigorously scrutinised by external examiners from other UK universities. You are permitted a maximum of two examination attempts for each core course. There is a fee of £125 for each exam you sit.
There are two tuition intakes per year :
- January - May
- July - November
Government Assistance for Tuition Expenses (GATE)
Gate covers 50% of Tuition costs up to $20,000.00 for the academic year.
In order to register for the MBA Programme and receive the GATE Subsidy a GATE CLEARANCE APPROVAL document must first be obtained from the Ministry of Science, Technology & Tertiary Education (MSTTE).
If you have never applied for gate then a GATE CLEARANCE application must be completed and submitted to our office.
If you have applied for gate before, then proof of completion from previous GATE approved programme e.g. grade slips, transcripts, certificates must be attached to your Gate Clearance application.
GATE APPLICATION DEADLINE FOR JAN - JUNE 2014 SEMESTER
Continuing Students- Saturday, October 26th, 2013
New Students- Saturday, October 26th, 2013