An understanding of key economic concepts is essential for those who manage business enterprise.  This course analyses the real-life problems facing actual businesses and evaluates the effectiveness and limitations of different management attempts to solve them.

Students will be able to evaluate the factors that led to the internationalisation of Japanese businesses and their objectives in the European economy. The course will also enhance understanding of a number of industries, their product markets, and competitive characteristics in Europe. Students wil…

This course examines the management and organisation of business enterprise in Europe. It is concerned with the competitiveness, and with the contextual elements which enhance European competitiveness and those which might impede it. Its primary focus is the European Union (EU), but consideration is…

Through the explicit use of comparative techniques, this course explores the origins of national economic success and failure. It looks, therefore, at the competitiveness and organisational capabilities of each comparator country’s companies and asks which national factors encourage commercial suc…

This course offers a foundation in study skills

An introduction to the craft of analysing numerical data

An introduction to key economic concepts for business

A thorough understanding of the methods and processes of business research is the key component of this course. It looks at the concept of research, both original and applied, and examines how information can provide a greater understanding of your business and its successful Management.

Main areas of study: §The role of a consultant and the importance of ethics and confidentiality §The role and purpose of internal consultants §Internal consultants as ‘researching professionals’ §Essential skills of a consultant to survive in a competitive global arena §Physical verses virt…