Course Brief

The aim of this unit is to enable learners to develop knowledge and understanding of the issues that have informed debate on the purposes and processes of design.In this unit learners will develop an understanding of how the attitudes of designers, makers and end-users influence the appearance and function of design solutions. These attitudes are informed by the changing values of society and the cultural context within which designers work.The unit encourages learners to question the roles of form, function, culture, context and concept in relation to materials, techniques and processes and to reflect on their own distinctive approach to design. Work produced for this unit should be in the learner's own design specialism and may take the form of case studies, critical essays and practical projects that demonstrate an understanding of these issues and develop personal interpretations of them. Learners will find that in practice, these areas are not always distinct from each other and that one can interweave another eg an investigation of the relationship between form and function might raise issues around truth to materials. This is a realistic reflection of the ever-shifting emphasis that design has in a socio-cultural context that is constantly being reinvented by technological advances, globalisation, mass media and the emergence of internet-based communities that straddle the traditional place, language and ethnicity.

  • This course is offered in 60 hours

On successful completion of this unit a learner will:

  1. Understand the relationship between form and function
  2. Understand the principles of cultural and contextual association
  3. Be able to develop concepts through the exploration of materials, techniques and processes
  4. Be able to develop concepts by the analysis of the needs of end-users
  • BTEC Higher National Diploma (HND) Graphic Design

    The Pearson BTEC Higher National Diploma (HND) in Graphic Design is an internationally recognized qualification that prepares students for employment in the design sector in areas such as Web Design, Animation, Marketing, Illustration, Multimedia as well as the business aspects of Corporate and Freelance design. Pearson is the largest International awarding body approved by the UK government; it has the widest range of UK academic and vocational qualifications available to schools, colleges and organizations worldwide; operating in over 110 countries, over two million people study for Pearson qualifications in over 7000 centres annually. Graduates will be able to gain direct access to the extended final year of the BA (Hons) in Graphic Design offered by the University of Sunderland.