Course Brief
Successful business planning needs objectives to be set and strategies to be created, implemented and measured. This course will help you think effectively and use the strategic process to develop a sound understanding of the business opportunities and challenges you face.
- 50 - 60 Contact Hours
- Introduction to strategy, planning and structure.
- Modelling the strategic planning process.
- Company objectives.
- The company and the economy.
- The company and the market.
- Internal analysis of the company.
- Making choices among strategies.
- Implementing and evaluating strategy.
- MBA with Specialism in Human Resource Management
It takes skill, determination and of course, specialist knowledge.
Our specialist MBAs give you just that depth of understanding, this programme encompasses the same seven core courses of the standard MBA, but, instead of the two elective courses, you take four specialist courses in Human Resource Management.
This programme is aimed at those already working in ‘People Management’ who want to fully grasp the intellectual understanding required of the leading practitioners.
ACCREDITATION
- Heriot Watt University holds a Royal Charter from the UK Government.
- Read more on the Heriot Watt University Accreditation.
- Heriot Watt University is also reviewed by the Quality Assurance Agency for Higher Education (QAA) UK.
- Ranked 29th out of 130 UK universities in the Complete University Guide 2021.
- Named by The Times and The Sunday Times Good University Guide as International University of the Year 2018.
- Click here for the full list of HWU rankings.
There are two tuition intakes per year for all courses:
- January - May
- July - November
EVENTS
REGISTRATION PERIOD FOR THE JULY 2020 SEMESTER:
- June 27th - July 11th, 2020
SEMESTER STARTS:
- July 13th, 2020
Masters PT July - December 2020 Tuition Schedule
For further information:
EBS Prospectus
VIEW OTHER EBS HERIOT WATT UNIVERSITY MASTERS DEGREE
- MBA with Specialism in Marketing
It takes skill, determination and of course specialist knowledge.
Our specialist MBAs give you just that depth of understanding, this programme encompasses the same seven core courses of the standard MBA, but, instead of the two elective courses, you take four specialist courses in Marketing.
An intellectually challenging programme that equips students with crucial knowledge of the key concepts, tools and techniques of Marketing.
ACCREDITATION
- Heriot Watt University holds a Royal Charter from the UK Government.
- Read more on the Heriot Watt University Accreditation.
- Heriot Watt University is also reviewed by the Quality Assurance Agency for Higher Education (QAA) UK.
- Ranked 29th out of 130 UK universities in the Complete University Guide 2021.
- Named by The Times and The Sunday Times Good University Guide as International University of the Year 2018.
- Click here for the full list of HWU rankings.
There are two tuition intakes per year for all courses:
- January - May
- July - November
EVENTS
REGISTRATION PERIOD FOR THE JULY 2020 SEMESTER:
- June 27th - July 11th, 2020
SEMESTER STARTS:
- July 13th, 2020
Masters PT July - December 2020 Tuition Schedule
For further information:
EBS Prospectus
VIEW OTHER EBS HERIOT WATT UNIVERSITY MASTERS DEGREE
- MBA with Specialism in Oil and Gas Management
It takes skill, determination and, of course, specialist knowledge.
Our specialist MBAs give you just that depth of understanding.
This programme encompasses the same seven core courses of the standard MBA, but, instead of the two elective courses, you take four specialist courses in oil and gas management.
This new MBA specialism will provide you with the cutting edge management skills that are needed by every successful manager to today’s competitive world, plus a detailed knowledge and expertise that is specifically relevant to the oil and gas industry.
The specialism is based on a pioneering work done by Edinburgh Business School developing the content in close association with industry practitioners, and it has been extensively market tested. The ‘students’ will be experienced managers, or those aspiring to work in public or private oil and gas producers, service providers and specialist engineering organisations.
You work towards your MBA on a course-by-course basis. After completing three courses, you are eligible for a Postgraduate Certificate in Business Administration, and after six courses for a Postgraduate Diploma in Business Administration.
ACCREDITATION
- Heriot Watt University holds a Royal Charter from the UK Government.
- Read more on the Heriot Watt University Accreditation.
- Heriot Watt University is also reviewed by the Quality Assurance Agency for Higher Education (QAA) UK.
- Ranked 29th out of 130 UK universities in the Complete University Guide 2021.
- Named by The Times and The Sunday Times Good University Guide as International University of the Year 2018.
- Click here for the full list of HWU rankings.
There are two tuition intakes per year for all courses:
- January - May
- July - November
EVENTS
REGISTRATION PERIOD FOR THE JULY 2020 SEMESTER:
- June 27th - July 11th, 2020
SEMESTER STARTS:
- July 13th, 2020
- MSc. Strategic Planning (Continuing Students only)
The MSc. in Strategic Planning is the capstone of the core modules in the MBA programme as it draws from the main business disciplines covered in the other six core modules.
This course is designed to assist managers to develop an overall strategic understanding of the organization beyond any one functional area. It looks at the fundamental questions at the heart of strategic planning “What does an organisation want to achieve? How does it go about achieving it?” and helps to formulate suitable answers.
In a world of rapid change, organisations that can identify, design and effectively and efficiently implement these needs are more likely to survive and prosper.
ACCREDITATION
- Heriot Watt University holds a Royal Charter from the UK Government.
- Read more on the Heriot Watt University Accreditation.
- Heriot Watt University is also reviewed by the Quality Assurance Agency for Higher Education (QAA) UK.
- Ranked 29th out of 130 UK universities in the Complete University Guide 2021.
- Named by The Times and The Sunday Times Good University Guide as International University of the Year 2018.
- Click here for the full list of HWU rankings.
EVENTS
REGISTRATION PERIOD FOR THE JULY 2020 SEMESTER:
- June 27th - July 11th, 2020
SEMESTER STARTS:
- July 13th, 2020
Masters PT July - December 2020 Tuition Schedule
For further information:
EBS Prospectus
VIEW OTHER EBS HERIOT WATT UNIVERSITY MASTERS DEGREE