Strategy for Managers

On successful completion of this course a student will be able to:

1. Analyse different aspects of strategy formulation and implementation linking theoretical knowledge and
   practice, with a specific focus on human resource management practices;
2. Understand the issues and challenges in strategy formulation and implementation;
3. Identify and critically evaluate the key components of successful strategy;
4. Develop a profound understanding of the relationship between organisational activities contributing to
   strategy success and an ability to think strategically.
5. Define and evaluate the main challenges in strategy implementation and execution.

The meaning of strategy; Competitive advantage and organisational performance; The main factors influencing strategy formulation; Intended and realised strategy; External and internal environment; Developing strategic capabilities; Business and corporate strategies; International strategies; Strategy and organisational culture; The impact of national culture; Strategic decision making; Strategy implementation and execution.

Lectures; Tutorials; Readings and case studies; Group discussions on academic papers; Presentations; On-line resources; Assessment.

Group presentation and written report

• Aims
  The course introduces the key concepts, tools and theories of strategy, identifies the role of strategy in organisational
  performance and provides the links between strategy and human resource management practices. The aims of the
  course are:

  1. To provide students with a deep understanding of strategy and its key components;
  2. To develop students’ ability to analyse the influence of external and internal factors in strategy formulation and
     identify he methods of effective strategy implementation;
  3. To enable students to identify and critically evaluate the main challenges in strategy implementation process
     and the ways to address them.