Course Brief

In the past 25 years we have seen a rapid diversification in the way that people communicate and consume media. From the initial popularisation of the World Wide Web to present, where accessing the Internet via mobile devices now exceeds that of computers, we now interact with information and data in ways that were unimagined.

The design of web services, apps and other digital delivery systems continues to be a growth market. Among businesses, governments, and individuals there is an increasing awareness of the value and potential of digital design to enhance user experience and provide more effective services.

This unit supports students to explore the design and technical aspects of digital design for web services and mobile apps. Through a consideration of design principles and technologies, students will prototype and develop new systems for the distribution and consumption of information or entertainment. Emphasis is placed on the creative combination of aesthetics and technical skill to produce engaging user experiences, backed up by an awareness of how different devices and platforms meet user needs.

  • This course is offered in 120 contact hours

By the end of this unit students will be able to:

  1. Analyse a client brief to inform the development of a digital design and content strategy.
  2. Develop a digital design product, based on client needs in relation to a digital design and content strategy.
  3. Evaluate user- and market-testing, to refine a digital product toward final release.
  4. Present a finished digital design product, justifying the aesthetic and technical strategies.

Unit level: 5
Credit value: 30

  • BTEC Higher National Diploma (HND) in Art and Design (Digital Design)

    Employment Focused. Affordable. Globally Recognized Qualifications in Art and Design.

    Build and validate your interest, knowledge and skill in creative design processes with the Level 5 Higher National Diploma in Art and Design (Digital Design) at SBCS. This internationally recognized, practical qualification prepares students for employment in the design sector, in areas such as Web Design, Animation, Marketing, Illustration and Multimedia. Focusing not only on the creative side of art and design, but this programme also covers the business aspects of the Corporate and Freelance sector.

    Click to learn more about what is an HND.

    The programme comprises 14 units where you will learn and practise a variety of techniques to develop a substantial portfolio of work, as well as set the foundation for an exciting career in the creative industries. 

    Graduates of this Level 5 Higher National Diploma are accepted onto to the final year of the BA (Hons) in Graphic Design offered by the University of Sunderland.